Start a Bakery Biz that Ships!
Marketing, Operations, Menu, Packaging, Shipping, Cost & Pricing
Turn Your Love of Baking Into a 6-Figure+ Business — Starting Today!
Have you ever dreamed of turning your passion for baking into a thriving business — one that reaches customers far beyond your kitchen? Whether your goal is to expand your menu, grow your sales, or master the logistics of shipping baked goods safely and efficiently, this course will show you how to do it.
Hi, I’m Lysa, founder of Dessert.net CAFE, the very first online-only bakery. Back in 2006, shipping cakes and desserts across the country was unheard of. After 15 years of testing, refining packaging, shipping methods, and building a loyal customer base, I perfected a business model that works.
Here’s the grueling truth and proof of how I did it: 6-Figure Baking BLOG
Now, I’m sharing everything - and I mean everything - I learned so you can do it too. This course is all about the business of baking — not the baking itself. You’ll discover how to:
- Start, grow, and scale a successful baking business
- Store, package, and ship cakes, desserts, and other baked goods
- Promote your business, convert browsers into buyers, and build a loyal following for years to come
Everything you need to launch your business is included in this course, from tools and resources to practical tips you can implement immediately. You’ll also have the option to expand your learning with:
- Baking Business Hub-5): Connect with other entrepreneurs, access extra tools, and participate in live Q&A sessions.
- Consulting Plans: From the ProBaker Essentials plan to the Epicurean Master Plan, there’s a coaching level that fits your goals
- Dessert Cafe YouTube Channel (Launching Jan 2026): Additional strategies, tips, and insights to grow your business
This course is designed to be actionable and practical. You can start building your business as you go, applying what you learn step by step. I share all the messy secrets I learned over the years — so you skip the mistakes and gain the leverage to build your bakery empire faster!
By the end of this course, you will:
- Know the legal requirements for running a home bakery in your state
- Discover your niche and define what makes your business unique
- Develop a clear business concept, brand, and identity to promote confidently
- Calculate your total startup costs for the business you envision
- Master storage, packaging, and labeling for your products
- Learn the secrets to shipping baked goods safely and efficiently
- Understand the true cost of your products and how to manage expenses
- Price your baked goods for maximum profits
- Attract consistent sales and grow your customer base
- Create a plan for long-term success and business growth
- Identify your target audience and learn how to reach them effectively
- Build a marketing strategy that converts browsers into buyers
- Track sales and financial activity like a pro
- Turn your passion for baking into a sustainable, profitable career
Your Instructor
Hello, I am Lysa, an Accountant turned Entrepreneur. Because of my strong ambition and fierce independence have spent half of my life as an Entrepreneur.
Dessert.net CAFE is my third business venture. I started this business while home-schooling as a single adoptive mother.
My business model is ideal for keeping costs controlled and a work-life balance a priority. Because I baked-when-ordered, I could establish a consistent cash flow. By my third year in business, I was clearing 5-figures working out of my home kitchen. Although I wanted to make more money, I didn't want a larger company. Therefore, the following year I chose to scale versus expand. This move took my business to a solid 6-figures, and reduced my schedule down to a 4-day work week!
Everything I learned has been tested and proven tried and true. I created a business that accommodated my needs and discovered a lucrative business model in the process.
In 2020 I laid down my spatula to travel the world full-time. I create content for new entrepreneurs and coach aspiring baking business owners like yourself because I enjoy helping others succeed.
Frequently Asked Questions
DISCLAIMER: It’s important to know my results are not "typical" nor is
my experience. I am not implying in any way that you will duplicate,
exceed my results, or actually do anything, for that matter. Every business
venture entails some level of risk. Therefore there is nothing guaranteed in business, nor with this course. If you are not willing to
accept risk then please do not register for this course.